Travel and Tourism Trends and Factors

A trend Is something that is reoccurring more and more often until It becomes a popular thing to do. The first trend I am going to explore Is the greater flexiblllty of booking products. This has become possible due to alterations in the traditional chain of distribution. This relates to the trend of using the Internet to book holidays as It Is a lot through this In which people can book their products. The reason for this that the services such as the principals have their own websites. his makes It simpler and easier for the ustomers to reach them directly and book their holidays this way. 1 In November 201 2, Thomas COOK which has 1. 300 travel agent shops, was forced to turn to its banks for increased loans as it looked like it might not struggle to survive. The impact this has had Is the fact that there isn't near as much demand for in branch travel agencies as everything is done virtually through the principals. However in doing this it has caused a reduction in cost for the tr avel agencies as they too have moved online. 3Wlth approximately 50 per cent of passengers travelling from the uK on budget irlines and almost 40 per cent of holidaymakers booking ‘DIY' holidays, both offering added flexibility to a trip, ensuring the transportation of luggage Is as cost-effective as the rest of the holiday is becoming more difficult. This also has an impact on the tourist travel information centres as the principals generally only offer a basic service and therefore the tourist Information offered by some companies wouldn't be included in their service.So the tourist travel Information centres would have to supply more leaflets and guides for the tourists so they can know about the local attractions and where to visit as a tourist. Another thing it has an impact on is the need for accommodation, as it is possible to contact the hotels directly they may need to advance and expand their hotels to meet the demand for more customers Instead of Just the customers who book through travel agencies and tour operators as part of packages.Principals do sell their products directly to their customers however the traditional chain of distribution Is still existent but it is not at the forefront of the travel and tourism industry as it has been In the past. It Is estimated that over 95% of holidays are now booked online, owever it is only a small percentage of these that are booked as separate principals. In 2012, Thomas Cook Group made 25% of Its sales through Its own web channels. OFS witn weD sales In Nortnern Europe at K package Duslness at 3 distribution is a key area of focus for the Group going forward and will be developed as part of an Omni-channel distribution strategy. The next trend I am going to explore is Adventure Holidays. 4The passport travel to adventure document (2009) state that the adventure travel market is worth E180m a year to the travel and tourism industry. This is an area of the Travel and Tourism ndustry that is rapidly g rowing due to the increase of people who want to experience thrill and adventurous and stimulating experiences in their spare time.The term Adventure can be used to talk about a wide range of holidays; it can vary from something as simple as a cruise along the river Nile to trekking in the Himalayas, visiting the plains of Africa or Scuba diving in foreign waters. There are certain countries that market their selves as adventure holiday destinations; an example of one of these countries is New Zealand. New Zealand offers a wide range of adventure ctivities such as Canyoning, Bungee Jumping, Hot Air Ballooning, Under Sea Canyoning and White Water Rafting. The graph here shows the different locations and types of activities of adventure holidays. Some of these destinations are very remote and therefore the impact these adventure holidays would have is an increase in accommodation needed to cater for the increasing number of people. In doing this there would be an increase of Jobs and also an expansion of facilities available in these areas. In the increase it would also invite new businesses to move into the area as there is a good opportunity to xpand their businesses to there.However as the businesses do expand to these locations there is the risk of Americanisation and the natural and remote locations could lose the natural beauty that many people come specifically to see. The reason that these holidays and this destination are becoming more popular is because people now have the opportunity and the communication available to them to book these things and try new experiences, also it widens the genre of holiday to a further audience and can cater for these people who would prefer an adventure holiday in comparison to a family or relaxing holiday.The YouGov survey (2009) 6shows a predicted 70% increase in participation in adventure travel over the next 3 years. Based on our survey responses, compared to the previous three years. I ne tnlra ana Tlnal trend I am going to explore Is new aestlnatlons. wnat I mean Dy this is the new and exciting far away destinations that are now offered to customers due to the advance in aerospace technology. From the I-JK there are hundreds of destinations you can fly to. When commercial flights first began nobody would have been able to fly to the Caribbean or to South America.However now thousands of eople visit every year. As the appetite for the long haul destinations has increased, in general the ticket prices have fallen which makes them available for many more customers who may have been out of the price range when they first became available. Demands for destinations fluctuate all the times in response to a variety of factors. ABTA's Travel Trends report suggest that, for a destination to become â€Å"hot† and attract more visitors, it must score highly on the following six points which are safety, accessibility, infrastructure, affordability, weather and the X factor.Erik Wolf, president of the International Culinary Tourism Association, said awareness of the importance of this sector has been increasing across the world for several years. He revealed that there are â€Å"always new destinations that catch the eye of culinary travellers† and described Singapore, Peru and South Australia as â€Å"particularly hot right now†. The impact of new destinations is the fact that there will be more people visiting these far out countries that will help them to develop and expand which will positively help their economy Destinations that ABTA says has all of these are Dubai, Germany, Morocco, Canada and South Africa.Spain is a top foreign destination for EIJ residents in 2012. There has been 1% less business travellers in 2013 than in 2012. There are 6% more visitors to Spain in 2013 than in 2012. In 2005 there were 29. 971 million visitors in the UK but increased in 2012 to 31. 084 million visitors. A hot favourite to become a new popular destination in 2014 and t he upcoming years is brazil. Due to the upcoming world cup and Olympic games Factors A factor is something that affects something whether it be positively or negatively, just like everything else there are factors that affect the travel and tourism industry.The first factor I am going to explore is that of Natural Disasters. Natural disasters, such as volcanic eruptions, Tsunamis, floods and hurricanes, can cause havoc to a countrys travel and tourism sector. The Asian tsunami that affected Indian Ocean countries in late 2004 and Hurricane Katrina's devastation of New Orleans in 2005 are examples that are all too familiar. The eruption of the Iceland volcano and subsequent ash cloud over Europe is another case in point. Although tourism can be badly affected very quickly when such disasters occur, the sector has proved itself to e very resilient in the face of adversity.Tourism in areas affected by natural disasters usually returns to its former state, on the back of investment in n ew hotels, infrastructure and other tourist facilities. The tsunami in Japan in 2011 had a lot of negative effects on the Japanese travel and tourism industry. Japanese Travel & Tourism GDP fell 4% during 2011, with domestic spending down 2. 9% and visitor exports down 27% – in line with a 28% decline in international tourist arrivals. This in turn had a knock-on effect on capital investment in Japan's Travel ; Tourism sector, hich fell by an estimated 6. 2%, despite major reconstruction efforts later in the year.The next factor I am going to explore is that of Terrorism. Due to terrorism security throughout the whole of the travel and tourism sector has increased drastically. Britain is one of the safest countries in the world for tourists to visit and explore, but recent terrorist events around the world, and the London bombing of 717 2005 in particular, have made safety and security a key issue for tourism sector in the I-JK. Following 9/1 1 , extra security measures were introduced at airports across the world, hile the London bombing led to heightened security at railway stations across the country.Although such measures can cause extra delays, most travellers are willing to sacrifice a little time in return for a safer Journey. One of the worst recorded terrorist attacks was 9/1 1 which the occurrence that happened when two planes were hijacked and flown into the world trade centre. After the 9/1 1 attacks in 2001, New York City lost $323. 7 million in tourism revenue as visitors avoided the city in fear of another attack. And though tourism to New York City today is higher than t's ever been, it took several years to rebound.The third and final factor I am going to explore is Cost of Travel. Travel costs are always cnanglng In response to aemana. wnen aemana Is low companles cut prlces to stimulate demand, but when demand is high prices tend to remain high. The cost of travel has actually been falling relative to other costs in recent years. Comp etition among holiday companies, the growth of low-cost airlines and development of budget hotels have all helped keep prices down. The world recession of recent years has resulted in fewer overseas visitors coming to Britain. Travel and Tourism Trends and Factors Trends and FactorsTrendsA trend is something that is reoccurring more and more often until it becomes a popular thing to do.The first trend I am going to explore is the greater flexibility of booking products. This has become possible due to alterations in the traditional chain of distribution. This relates to the trend of using the internet to book holidays as it is a lot through this in which people can book their products. The reason for this that the services such as the principals have their own websites, this makes it simpler and easier for the customers to reach them directly and book their holidays this way.In November 2012, Thomas Cook, which has 1,300 travel agent shops, was forced to turn to its banks for increased loans as it looked like it might not struggle to survive. The impact this has had is the fact that there isn’t near as much demand for in branch travel agencies as everything is done virtually through the principals. However in doing this it has caused a reduction in cost for the travel agencies as they too have moved online.With approximately 50 per cent of passengers travelling from the UK on budget airlines and almost 40 per cent of holidaymakers booking ‘DIY' holidays, both offering added flexibility to a trip, ensuring the transportation of luggage is as cost-effective as the rest of the holiday is becoming more difficult.This also has an impact on the tourist travel information centres as the principals generally only offer a basic service and therefore the tourist information offered by some companies wouldn’t be included in their service. So the tourist travel information centres would have to supply more leaflets and guides for the tourists so they can know about the local attractions and where to visit as a tourist.Another thing it has an impact on is the need for accommodation, as it is possible to contact the hotels directly they may need to advance and expand their hotels to meet the demand for more custome rs instead of just the customers who book through travel agencies and tour operators as part of packages.Principals do sell their products directly to their customers however the traditional chain of distribution is still existent but it is not at the forefront of the travel and tourism industry as it has been in the past. It is estimated that over 95% of holidays are now booked online, however it is only a small percentage of these that are booked as separate principals. In 2012, Thomas Cook Group made 25% of its sales through its own web channels, with web sales in Northern Europe at 69% and the UK package business at 35%.Web distribution is a key area of focus for the Group going forward and will be developed as part of an Omni-channel distribution strategy.The next trend I am going to explore is Adventure Holidays. 4The passport travel to adventure document (2009) state that the adventure travel market is worth  £180m a year to the travel and tourism industry. This is an area of the Travel and Tourism industry that is rapidly growing due to the increase of people who want to experience thrill and adventurous and stimulating experiences in their spare time. The term Adventure can be used to talk about a wide range of holidays; it can vary from something as simple as a cruise along the river Nile to trekking in the Himalayas, visiting the plains of Africa or Scuba diving in foreign waters.There are certain countries that market their selves as adventure holiday destinations; an example of one of these countries is New Zealand. New Zealand offers a wide range of adventure activities such as Canyoning, Bungee Jumping, Hot Air Ballooning, Under Sea Canyoning and White Water Rafting.The graph here shows the different locations and types of activities of adventure holidays. Some of these destinations are very remote and therefore the impact these adventure holidays would have is an increase in accommodation needed to cater for the increasing number of people. I n doing this there would be an increase of jobs and also an expansion of facilities  available in these areas. In the increase it would also invite new businesses to move into the area as there is a good opportunity to expand their businesses to there.However as the businesses do expand to these locations there is the risk of Americanisation and the natural and remote locations could lose the natural beauty that many people come specifically to see. The reason that these holidays and this destination are becoming more popular is because people now have the opportunity and the communication available to them to book these things and try new experiences, also it widens the genre of holiday to a further audience and can cater for these people who would prefer an adventure holiday in comparison to a family or relaxing holiday. The YouGov survey (2009) 6shows a predicted 70% increase in participation in adventure travel over the next 3 years. Based on our survey responses, compared to the previous three years.The third and final trend I am going to explore is new destinations. What I mean by this is the new and exciting far away destinations that are now offered to customers due to the advance in aerospace technology. From the UK there are hundreds of destinations you can fly to. When commercial flights first began nobody would have been able to fly to the Caribbean or to South America. However now thousands of people visit every year. As the appetite for the long haul destinations has increased, in general the ticket prices have fallen which makes them available for many more customers who may have been out of the price range when they first became available.Demands for destinations fluctuate all the times in response to a variety of factors. ABTA’s Travel Trends report suggest that, for a destination to become â€Å"hot† and attract more visitors, it must score highly on the following six points which are safety, accessibility, infrastructure, aff ordability, weather and the X factor.Erik Wolf, president of the International Culinary Tourism Association, said awareness of the importance of this sector has been increasing across the world for several years. He revealed that there are â€Å"always new destinations that catch the eye of culinary travellers† and described Singapore, Peru and South Australia as â€Å"particularly hot right now†.The impact of new destinations is the fact that there will be more people visiting these far out countries that will help them to develop and expand which will positively help their economy Destinations that ABTA says has all of these are Dubai, Germany, Morocco, Canada and South Africa. Spain is a top foreign destination for EU residents in 2012. There has been 1% less business travellers in 2013 than in 2012. There are 6% more visitors to Spain in 2013 than in 2012. In 2005 there were 29.971 million visitors in the UK but increased in 2012 to 31.084 million visitors.A hot fa vourite to become a new popular destination in 2014 and the upcoming years is brazil. Due to the upcoming world cup and Olympic games.FactorsA factor is something that affects something whether it be positively or negatively, just like everything else there are factors that affect the travel and tourism industry.The first factor I am going to explore is that of Natural Disasters. Natural disasters, such as volcanic eruptions, Tsunamis, floods and hurricanes, can cause havoc to a country’s travel and tourism sector. The Asian tsunami that affected Indian Ocean countries in late 2004 and Hurricane Katrina’s devastation of New Orleans in 2005 are examples that are all too familiar. The eruption of the Iceland volcano and subsequent ash cloud over Europe is another case in point.Although tourism can be badly affected very quickly when such disasters occur, the sector has proved itself to be very resilient in the face of adversity. Tourism in areas affected by natural disas ters usually returns to its former state, on the back of investment in new hotels, infrastructure and other tourist facilities. The tsunami in Japan in 2011 had a lot of negative effects on the Japanese travel and tourism industry. Japanese Travel & Tourism GDP fell 4% during 2011, with domestic spending down 2.9% and visitor exports down 27% – in line with a 28% decline in international tourist arrivals. This in turn had a knock-on effect on capital investment in Japan’s Travel & Tourism sector, which fell by an  estimated 6.2%, despite major reconstruction efforts later in the year.The next factor I am going to explore is that of Terrorism. Due to terrorism security throughout the whole of the travel and tourism sector has increased drastically. Britain is one of the safest countries in the world for tourists to visit and explore, but recent terrorist events around the world, and the London bombing of 7/7 2005 in particular, have made safety and security a key issu e for tourism sector in the UK. Following 9/11, extra security measures were introduced at airports across the world, while the London bombing led to heightened security at railway stations across the country.Although such measures can cause extra delays, most travellers are willing to sacrifice a little time in return for a safer journey. One of the worst recorded terrorist attacks was 9/11 which the occurrence that happened when two planes were hijacked and flown into the world trade centre. After the 9/11 attacks in 2001, New York City lost $323.7 million in tourism revenue as visitors avoided the city in fear of another attack. And though tourism to New York City today is higher than it's ever been, it took several years to rebound.The third and final factor I am going to explore is Cost of Travel. Travel costs are always changing in response to demand. When demand is low companies cut prices to stimulate demand, but when demand is high prices tend to remain high. The cost of tr avel has actually been falling relative to other costs in recent years. Competition among holiday companies, the growth of low-cost airlines and development of budget hotels have all helped keep prices down. The world recession of recent years has resulted in fewer overseas visitors coming to Britain.

Imaginary Lines Essay

1. Longitude (Longhitud) Longitude is a geographic coordinate that specifies the east-west position of a point on the Earth’s surface. It is an angular measurement, usually expressed in degrees and denoted by the Greek letter lambda (ÃŽ »). Points with the same longitude lie in lines running from the North Pole to the South Pole. By convention, one of these, the Prime Meridian, which passes through the Royal Observatory, Greenwich, England, was intended to establish the position of zero degrees longitude. The longitude of other places was to be measured as the angle east or west from the Prime Meridian, ranging from 0 ° at the Prime Meridian to +180 ° eastward and −180 ° westward. Specifically, it is the angle between a plane containing the Prime Meridian and a plane containing the North Pole, South Pole and the location in question. (This forms a right-handed coordinate system with the z axis (right hand thumb) pointing from the Earth’s center toward the North Pole and the x axis ( right hand index finger) extending from Earth’s center through the equator at the Prime Meridian.) A location’s north-south position along a meridian is given by its latitude, which is (not quite exactly) the angle between the local vertical and the plane of the Equator. Ito ay guhit na patayo na nagmumula sa Polong Hilaga hanggang sa Polong Timog. Ang Longhitud at ang Meridian ay hindi magkapareho dahil ang longhitud ay isang guhit samantalang ang Meridian ay tumutukoy sa distansya ng mga guhit longhitud mula sa Prime  Meridian. Ang Prime Meridian ay nasa 0 °. PRIME MERIDIAN – Ang pinakagitnang guhit na humahati sag lobo sa silangan at kanluran. INTERNATIONAL DATE LINE- Ito ay tumutukoy sa araw o oras. 2. Latitude Latitude is a geographic coordinate that specifies the north-south position of a point on the Earth’s surface. Latitude is an angle (defined below) which ranges from 0 ° at the Equator to 90 ° (North or South) at the poles. Lines of constant latitude, or parallels, run east–west as circles parallel to the equator. Latitude is used together withlongitude to specify the precise location of features on the surface of the Earth. Two levels of abstraction are employed in the definition of these coordinates. In the first step the physical surface is modelled by the geoid, a surface which approximates the mean sea level over the oceans and its continuation under the land masses. The second step is to approximate the geoid by a mathematically simpler reference surface. The simplest choice for the reference surface is a sphere, but the geoid is more accurately modelled by anellipsoid. The definitions of latitude and longitude on such reference surfaces are detailed in the following sections. Lines of constant latitude and longitude together constitute agraticule on the reference surface. The latitude of a point on the actual surface is that of the corresponding point on the reference surface, the correspondence being along thenormal to the reference surface which passes through the point on the physical surface. Latitude and longitude together with some specification of height constitute a geographic coordinate system as defined in the specification of the ISO 19111 standard. Ito ay guhit na pahalang na parallel na umiikot mula sa silangan patungong kanluran mula sa digring 0 hanggang 90 pataas o pababa sa ekwador. MGA ESPESYAL NA GUHIT LATITUDE Tropiko Ng Cancer (Tropic of Cancer)- Nasa 23.27 degree hilagang latitude. Tropiko ng Capricorn (Tropic of Capricorn)- Ito ay guhit parallel na guhit na  nasa 23.27 degree timog latitude. Kabilugang Arctic (Arctic Circle) – Ito ay guhit parallel na guhit na nasa 66.27 degree Hilagang latitude. Kabilugang Antarctic (Antarctic Circle) – Ito ay nasa 66.27 timog latitude. 3. Ekwador An equator is the intersection of a sphere’s surface with the plane perpendicular to the sphere’s axis of rotation and midway between the poles. The Equatorusually refers to the Earth’s equator: an imaginary line on the Earth’s surface equidistant from the North Pole and South Pole, dividing the Earth into the Northern Hemisphere and Southern Hemisphere Ito ay guhit pahalang na humahati sa gitna ng globo. Ito ay 0 degree. 4. Grid Ito ay pinagsama-samang guhit. Ang Sukat ng Earth 1 M⊕ = 5.97219 Ãâ€" 1024 kg. LIMANG TEMA NG HEOGRAPIYA LOKASYON Ang lokasyon ay isang posisyon o punto sa pisikal na espasyo na sumasakop sa ibabaw ng Daigdig. Maaaring kadalasang tinalaga ang tiyak na lokasyon sa paggamit ng partikular na latitud atlonghitud, isang parilya ng koordinadang Kartesyano (Cartesian coordinate grid), pabilog na sistemang koordinada, o isang sistemang nakabatay sa tambilugan (halimbawa, World Geodetic System o Pandaigdigang Sistemang Heodetiko). Maaaring ilarawan ang isang lokasyon bilang tiyak na lokasyon na siyang tumpak na kinaroroonan ng isang bagay, o ang lokasyong bisinal na ang lokasyon ng isang bagay na kaugnay sa isa pang lugar o sa isang pangkalahatang bagay. LUGAR Ito ay tumutukoy sa mga katangiang pisikal ng mga lugar katulad ng mga anyong lupa at bahaging tubig,klima,lupa pananim at hayop. INTERAKSYON NG TAO AT KAPALIGIRAN Ito ay tumutukoy sa mga pagbabagong ginawa ng tao sa kanyang kapaligiran at mga pagbabago na patuloy pang isinasagawa. REHIYON Pinag-aaralan ng heograper ang hitsura at mga pagkakaiba sa katangiang pisikal ng lugar. GALAW NG TAO / PAGKILOS Ipinapaliwanag kung bakit mahalaga ang mga galaw na ito at pinag-aaralan ang epekto sa mga lugar na tinitirhan at nililipatan. Ano ang Lokasyon ng Mundo sa Solar System? Ang Earth ay pangatlong planeta sa solar system. Ito ay kulay asul para sa Katubigan, Tsokolate at berde sa kalupaan, at puti para sa langit. Ang Earth ay kailangan ng 365.25 araw para makumpleto ang pag-ikot nito sa araw at 23.5 sa kanyang orbit o axis. Ang planetang Earth ay daan ang layo sa Venus. Ang planetang Earth ay 149 600 000 km. ang layo sa araw. http://tl.wikipedia.org/ http://tl.answers.com/Q/Tema_ng_heograpiya

Eurozone crisis roars back to savage Spain Article Analysis Essay

Eurozone crisis roars back to savage Spain Article Analysis - Essay Example Spain is considered one of the most important economies of the world. Considering this importance of the Spanish economy, several economies of the Eurozone as well as of the world have expressed concerns regarding the effects this economic trouble this will create throughout the world. These factors will be discussed in this assignment in detail later and economic theories will be presented to analyze if the Spanish government has been right in implementing its policies or not. The article which will be discussed in this assignment is regarding the economic crisis which Spain is facing and the troubles that lie ahead for Spain in the foreseeable future. The article was written by Liam Halligan who is the chief economist at the Prosperity Capital Management, and this article was published in the Daily Telegraph. Spain as mentioned above has long been considered one of the world’s most important economies with its great potential in real estate and investments from foreign companies. Spain is the fourth largest economy in the Eurozone and the world’s twelfth biggest economy. This has actually raised more fears that if such a huge economy goes bust, then to what extent will it negatively affect the European and worldwide economies. The Spain crisis started in 2008 when the worldwide and European recession arose and the debt crisis began to take dominance. All of a sudden, the unemployment rates increased drastically and the burden fell on the people as well as the government because it had much lower tax revenues and a lot of social benefits to distribute in addition to the repayment of debts which were previously borrowed in the early 2000’s. ... In the early 2000’s, the Spanish economy went through a boom in real estate and this triggered a huge amount of private borrowing from European Central Banks (ECB). At that point, no one had predicted that the year 2008 will prove to be a disaster for most of the European economies. When the Eurozone crisis struck, the banks and financial institutions started to demand their money back due to funds shortage. Also several economies who had lend the money to Spain asked for servicing its debts due to the fact that they needed money to counter the recession. At this point, the prices of property began to fall due to the recession and the borrowers were finding it harder to service the debts because the investments for which they had borrowed money were turning out to be bad investments. Today, the private sector debt in Spain is around 300 percent of the Gross Domestic Product (GDP) which is considered extremely high. Figure 1: Spain government Debt to GDP Ratio (Trading Economic s) The Figure 1 above shows that the Spanish government debt to GDP ratio stands at 60% which is high for a country whose private sector is leveraged with debt to an astonishing figure of 300 percent. With Spain being indebted to other economies, mostly European, to such an extent, the time was fast approaching when it had to repay its debt gradually year by year. When the time of servicing the debts came, it had to borrow more money from other sources so that it could repay the previously borrowed money. With the Spanish economy already so highly leveraged, the European Central Bank and financial institutions were reluctant to give them the money. With this reluctance, the

Renewable Energy Consumption in the Future Research Paper

Renewable Energy Consumption in the Future - Research Paper Example At current consumption rates, we are left with 200 years of coal, 40 years of oil and 60 years of gas. Fossil fuels, Nuclear, and hydroelectric power plants also pose a danger to the environment (Hargreaves, 2011). If we are to address the issue of global warming, brought about through carbon emissions, then we will have to use the right energy sources, and dispose of the waste produced in our day to day lives in an effective manner. The use of solar panels is leading renewable alternative energy source used globally. Solar panels work by harnessing the radiation from the sun and converting it to electricity. Its main advantage is the abundant availability of the sun’s rays and widespread accessibility across the globe. But supply can be variable and intermittent, depending on weather conditions and time frames. These factors would probably underscore why the uptake of solar panels has not been as widespread as would be expected. According to the Pew Center on Global Climate c hange (2010), solar power only produces one percent of the energy requirement of the whole world in 2008. According to the United States Environmental Protection Agency (2010), Americans generated approximately 2.3 million tons of waste, in the year 2009. 53% of that waste was dumped, 33.8% recycled and 11.9% burned. This would seem to indicate that only a small portion of waste actually gets recycled. According to the grassroots recycling network (grrn.org), many of the products that we think are recycled are actually â€Å"downcycled†. For example, newspapers are turned into low-value products like insulation material and cow bedding. The problem with this type of waste management system is that it leads to the continual degradation of the environment, and depletion of natural resources likes forests. A huge part of the waste is constituted by paper products, and if we are not careful how we source for more paper materials, we could end up cutting more trees, and thus furth er compounding the greenhouse effect. The best way to achieve the reduction of carbon emissions is by looking for better and more sustainable renewable energy sources and by utilizing better recycling methods. Enhanced Geothermal Systems This system generates electricity by harnessing the heat naturally generated by the earth (Blodgett & Slack, 2009). To accomplish this, you need to dig into a rock located in a cold area. The fractured network is then improved to make a basin into which supplementary wells are going be pierced in. Chilly H2O is then squirted towards the wells, through the fractured network, gripping the warm temperature from the rock as flows into the rock. The end result is, steam is captured from the resurfacing water, which is then used to power steam turbines. Afterward, it is then redirected to the fractured network to repeat the whole cycle again. This method of power generation produces zero carbon emissions and is currently in use at Copper Basin in Australi a. Smart Grids A Smart Grid is a â€Å"computerized† electricity grid. It involves adding two-way digital communication technology devices to an electricity grid (Williams et al, 2007). Each electronic device on the network can gather data, through sensors, plus two-way digital communication between the field and the utility’s network operation center. This connectivity can then allow the operator to adjust and control each individual device.

Designing a training course Essay Example | Topics and Well Written Essays - 1250 words

Designing a training course - Essay Example The above sections would be combination of discussion as well as an interactive lecture on the continuum of the employee involvement. The participants would be asked to write/inform the current structure of the organization along with level of decisions they can take (empowerment), roles and responsibilities of the training session’s participants. Participants would present the graphical representation of their organizational model and employee involvement model. Projected Goal: The goal of the lesson is to find out the prevailing models in the organization and suggest/recommend on how to develop a model based on the issues in the existing organizational and employee involvement model. Note: After adding the miscellaneous and contingencies cost, the total cost for the first day training would be $20,000. Moreover, the participants and the instructors would not be given either travelling or daily allowance, because the employees would be trained in the auditorium of their office and the instructors would be hired locally. However, the cost of equipment, printing etc. would be catered from the allocated cost of the miscellaneous and the contingencies. After the first day it would be expected from the participants that they would have knowledge of modern concepts of the management, familiarities with numerous terminologies taught in the first day training. Moreover, they can somehow develop diverse models (organizational and employee involvement) to get quality work within time and less cost as compared to the existing models of the Delta Airline. As there are two modules, therefore, in order to assess the impact of training program, I have selected two different strategies include: the self assessment for module one of the training course and impact assessment for module two of the training course. For the self-assessment, the participants would be provided a number of documents for their self

Project Management Essay Example | Topics and Well Written Essays - 1000 words - 5

Project Management - Essay Example ys 26 days 542 days 114 days 68% User requirements 214 days 120 days -6 days 114 days 0 days 100% Staff recruitment 48 days 40 days 8 days 48 days 0 days 100% Decoration 194 days 170 days 24 days 180 days 14 days 85% Staff training 60 days 60 days 0 days 0 days 60 days 0% Raising funds 40 days 40 days 0 days 0 days 40 days 0% Table 3: Schedule Variance for Kindergarten Planning Task Name Start Finish Late Start Late Finish Slack (Free) Slack (Total) Kindergarten planning 3/12 5/3 3/12 5/21 11.83 days 11.83 days User requirements 3/12 3/23 3/12 3/23 0 days 0 days Staff recruitment 3/26 3/30 3/26 3/30 0 days 0 days Location 4/2 4/11 4/2 4/27 0 days 11.83 days Decoration 4/11 5/1 4/27 5/17 0 days 11.83 days Raising funds 5/1 5/3 5/17 5/21 11.83 days 11.83 days The bottom bar of the tracking Gantt chart depicts the planned schedule for the tasks. The top bar indicates the actual performance and the percent complete for the tasks. Figure 1: Gantt chart tracking of Kindergarten Planning Se ction 3: PERT/CPM Analysis of kindergarten planning project In PERT/CPM analysis, three estimates are used namely; optimistic time denoted by (o), most likely time denoted by (m), pessimistic time denoted by (p). It provides a basis for establishing project variance and mean for each activity in the kindergarten planning. The activity is given by mean (Mean) = (o + 4m + p)/6; while its variance is; activity (Variance) = ((p - o)/6)2. The value obtained is the z-value which establishes the duration of the project in percentages. Table 3: Activity Variances and Mean Times ID Activity Optimistic time (days) Most likely (days) Pessimistic (days) A User requirements 18 21 23 B Staff recruitment 32 36 41 C Raising funds 47 51 55 D Decoration 47 55 57 E Staff training 8 10 14 Expected completion time Activity Expected completion time(days) Variance (days) User requirements 20.8 -0.2 Staff recruitment 36.2 0.2 Raising funds 51 0 Decoration 54 -1 Staff training 10.3 0.3 Variance is -0.7 days Activity ES LS EF LF Slack Critical path 1 User requirements 0 0 18 21 0 Yes 2 Staff recruitment 21 21 57 57 0 Yes 3 Raising funds 57 62 104 108 5 4 Decoration 108 108 163 163 0 Yes 5 Staff training 159 163 173 173 0 Yes Critical path is 1-2-4-5; the expected kindergarten completion time is 173 days. The kindergarten completion time is 173 days with a variance of -0.7. This considers p

Ethics Assignment Example | Topics and Well Written Essays - 500 words - 11

Ethics - Assignment Example Human are increasingly becoming greedy. This way, the destroy nature to achieve personal gratifications. Question 4: I look forward to learn about preservation. In the midst of the foretold destruction, humans will have to preserve the resources. I therefore look forward to studying the role that preservation will play in saving the future of humanity. Question 5: Property rights do not and should not outweigh the long-term survival of nature. In fact, laws should always protect the long-term survival of nature. Nature sustains human among other forms of life. Question 6: Animals have rights too and the governments should always formulate appropriate laws to safeguard the rights of animals. Poaching has proven that human activities continue to threaten the survival of nature. Recognizing the rights of animals is the surest way to both preservation and conservation. Question 7: The society and culture is indeed ill. The claim provides a rational explanation to the fact that a human would hunt and annihilate rhinos, elephants and other rare wild cats just for money. Such wanton selfishness is a sign of illness of the human culture. Question 8: conservations and preservation of watershed boundaries is a feature of bioregionalism that promises hope for the biodiversity in nature. Bioregionalism provides effective ways of protecting the environment since it creates small and manageable portions of nature thereby making it easy for governments to protect and conserve nature. Question 9: Western mindset promises better environmental ideology. Such basic ideologies as regionalism and preservation are western and they both provide ways for humans to use nature to achieve their personal gratification while safeguarding nature. This way, both humanity and nature win. Question 10: The chaotic attractors in the modern society include pollution, which influences climatic change thereby causing numerous life threatening consequences. Pollution

John Waller Essay Example | Topics and Well Written Essays - 1250 words

John Waller - Essay Example The musical techniques which Waller follows reflect the philosophies and cultural associations that he holds. Specifically, Waller focuses on uplifting music that is based on religious beliefs of Christianity. The musical techniques which Waller uses establish the same ideas and theories while helping to create stronger recognition of Christian music and expressions with the use of musical ideas. Examining six of the songs of Waller also develops a deeper understanding of the musical representations of Waller. The first song analyzed is â€Å"Identity† from the CD â€Å"The Blessing.† The concept of this is based on one finding their identity in God and Jesus while practicing different Christian beliefs in terms of what one’s true identity is. The structure is the first musical technique which highlights this. The structure is verse, chorus, verse, chorus. The verse has a specific set of chords that continue throughout the song. This combines with a change in the chorus to chords that are higher than the chorus to highlight the lyrics of â€Å"So you are, So I am†¦ I Am You.† The chords and the movement up are able to highlight the concept of identity with the song. The rhythm follows this with a steady rock beat in 4/4. This moves at a medium – fast pace to create a feeling of happiness throughout the song. This continues with the arrangement of music, including the bass, electronic guitar and drums. Each of these moves at a medium – fast pace to keep with the same idea. When one listens to this song, there is a sense of being happy and at peace with the concept of identity while establishing a different understanding of how the idea of being Christian and with Christ is one which reflects in happiness and peace. The second song, â€Å"The Blessing,† also from the CD â€Å"The Blessing† holds similar connotations as the first. The rhythm is in a fast four or 2/4 that is a part of the piece. The arran gement includes electronic guitar, piano, synthesizer, bass and drums. The introduction has a louder dynamic and seems to move faster. The first verse then moves at a slower pace with only a background drum holding the beat while the words and singing is highlighted. The same louder sound then comes back in for the second verse to make a louder sound and to highlight the idea of â€Å"let it be said of us.† The song is able to use these louder and softer differences to create a sense of motivation among others while the faster rock sound creates a movement of happiness and of being lifting. After the first verse and between the chorus, the sound becomes slightly louder to highlight the main message. The chords at this point move to a higher range to use the technique of motivation as the main highlight and to bring out the main hook of the song â€Å"be a blessing in life.† The music then moves back to the verse with the same chord change. When this occurs, the chorus seems to be more uplifting while the verses lead into this highlight and set of changes. The last part of the bridge is one that slightly alters by slowing down the rhythm accompaniment while moving faster with the lyrics. The faster rhythm and pauses then highlights the song. When this moves back to the chorus it is able to highlight the main message. The song ends with a coda that has a slower pace with the singing and similar chord change to highlight the motivational points of the song. The techniques of the song then work to create highlights that motivate the message of â€Å"being a blessing for life†. The third song, â€Å"Still Calls Me Son† from the CD â€Å"The

Writing Scientific Report Coursework Example | Topics and Well Written Essays - 5500 words

Writing Scientific Report - Coursework Example Different techniques such as RVI and NDVI will be utilised. The various sensors used will be Landsat TM, Lansat MSS and NOAA AVHRR. The Landsat TM is used for thematic imaging only and can reveal only a limited amount of information such as the availability or non avialblity of vegetation. On the other hand the Landsat MSS (multi spectral surveillance) can be used to distinguish between various kinds of vegetation too. The NOAA AVHRR sensor is used to estimate the thermal emission or cooling of the surface. The presence of vegetation modifies thermal emission rates by lowering them while the absence of vegetation speeds them up. A complete treatment of the ideas presented above is outlined below to delineate the relative strengths and weaknesses of each system. Part One Vegetation Analysis of Lake Nakuru This section deals with the vegetation analysis of Lake Nakuru using simple and advanced models to discern the patterns of vegetation. The first analysis will utilise RVI (Ratio Vege tation Index) to attempt to explain how vegetation is interpreted from an image. The RVI is a ratio between the NIR (Near Infra Red) and R (Red) from each pixel in an image. Vegetation in general tends to reflect NIR as much as possible because NIR does not contribute significantly to plant nourishment and is speculated to cause plants to overheat. (Tucker, 1979) Red is reflected far less than NIR. Water, soil and manmade features have a far more static response to both NIR and R throughout the year. (Banman, 2001) A walk through of the methodology is presented below to enhance understanding. The image supplied is for Lake Nakuru and is sized at 500 rows and 640 columns and possesses 4 bands. The red, green and blue bands have been set at 4, 4 and 2 respectively. Spectral enhancement has then been utilised to analyse the image. The ratio of NIR to R is a ratio of channel 4 to channel 3. The output sensor has been selected as Landsat TM. The output from this process is shown below (o n the left) in comparison to the actual image (on the right). The image presented above is then re-coloured using a pseudo colour system with brown and green as limits. This produces the image presented below. A simple comparison of the images presented above reveals that the first above tends to coalesce human structures and certain rocks with vegetation. The resulting image cannot be used to classify vegetation with reliability. Instead the second image produced can delineate vegetation much better as can be seen. The second image has excluded vegetation near the centre especially and around it where human made structures exist. This image may be used to delineate a few factors that control vegetation distribution but expecting a complete appraisal of factors is not possible. The NDVI method has been used next to analyse the image because it tends to produce an empirical scale between +1 and -1 which appraises vegetation cover better. NDVI is the ratio of (NIR – R) to (NIR + R). All other settings utilised are the same as the ones used for the RVI analysis. However, the sensor used here is the Landsat MSS because it is far more fitting. The output is shown below. The RVI analysed image is shown on the left while the NDVI analysed image is shown on the right. It can be clearly seen that the NDVI image is far more detailed in terms of description of vegetation. The RVI image is less descriptive and tends to combine the various bands of vegetation while the NDVI image tends to differentiate the various bands of vegetation. Next the image data for Tunisia will be analysed to determine if desertification is occurring. The analysis is NDVI while the sensor employed is the NOAA AVHRR that can compensate for time effects far better than other types of sensors. (Holben, 1986) The various

Comparing both Immanuel Kant and John Stuart Mill's philosophical Essay

Comparing both Immanuel Kant and John Stuart Mill's philosophical positions - Essay Example He believed that happiness is derived from the good will in performing an action regardless of the consequences. Consequently, the results of an action, whether good or bad, should be deemed irrelevant so long as the basis of good action was based on good will. Furthermore, he believed that people actions were morally good when based on an obligation to duty. According to Kant, if a maxim was in compliance to universal law then it was morally good and could be subjected to rational human beings (Maj, 2002). Kant further specified the practical imperative which dictated on human dignity. The basic logic of human dignity is based on treating human beings always as an end in themselves as opposed to a means to an end. However, one major assumption of Kant’s theory is ignorance of the consequences of actions based on good will. Actions based on good will are viewed as morally right irrespective of the consequences whether good or bad. John Stuart Mill proposed a different code of ethics, drawn from teleological theory, known as utilitarianism or the principle of utility (Maj, 2002). His theory justified actions as morally good if it led to happiness. However, if the result of the action was unhappiness, then it should be deemed as immoral. Moreover, decisions and actions are judged on morality based on the consequences and not the performing of the act itself. Furthermore, he theorized that if an action results to greater happiness to a greater number of people then it was morally right. Thus in pursuit of happiness through hedonism (ethical and psychological hedonism), people should perform actions that result to pleasure and prevent pain. John Stuart Mill’s utilitarianism also justifies sacrifice if it contributes to the pleasure of people or minimizes pain. For example, sacrifice in form of discretion, that result in happiness to the greatest number of people. Moreover, Mill’s theory supports alt ruism as opposed to egoism.

Internet gambling Essay Example for Free

Internet gambling Essay Gambling online is growing exponentially, without the protection of reliable regulatory structures that ensure age and identity verification, the integrity/fairness of the games, or that responsible gaming features are included on a site. In a poorly regulated Internet environment, this study investigates gambling on twenty online sites. Content analysis was utilised to evaluate whether the sample displayed responsible gambling features. In the absence of established, agreed, regulatory evaluation criteria, the researchers constructed their own, based on examples of good practice on available websites and following the recommendations of the Gambling Review Report 2001 and the Gambling Act 2005. The primary findings suggest that most online gambling sites are responsible and most show elements of good practice, which is of interest given the unregulated environment and absence of policing. While some features are derived from conventional gambling policies and regulatory influences, some are unique to the special ethical risks of gambling on line. Web designers and commissioning organisations appear to have anticipated social criticisms by incorporating guards against unethical outcomes before regulatory controls have been imposed. As the impossibility of regulating/controlling the Internet is a common cliche in many commentators’ analysis, this self regulation and willingness to refrain from taking revenue from vulnerable punters, is intriguing. The authors recommend further research to establish an accurate picture, including the size and characteristics of the UK online gambling market. Secondly, to study and compare online gambling with more traditional forms of gambling in terms of underage and problem gambling. More studies need to investigate which forms of responsible gambling are most effective in reducing underage and problem gambling. Lastly, the response of the industry to legislation and micro regulation would be a guide for policy makers and responsible industry practitioners. Introduction Since the increased popularity of Internet access into homes and workplaces in the early nineties, Internet gambling opportunities have expanded at a surprisingly swift pace and more people are gambling online (Wood, Williams and Lawton, 2007). The unregulated nature and uncontrollability of the Internet, with low or no tax gambling, have created a perfect environment for the proliferation of gambling (Crist and Yeager, 1998). Anyone, anytime, anywhere with a computer, a connection, and a credit card can gamble at hundreds of different online gambling websites. Recent statistics state there are as many as 2,500 gambling websites currently operating; consisting of 1,083 online casinos, 592 sports and race-books, 532 poker rooms, 224 online bingo sites, 49 skill game sites, 30 betting exchanges, 25 lottery sites and 17 backgammon sites (Casino City, 2006). Gamcare (2008) state that the number of Internet gambling websites is approximately 3,000. By 12 September 2007, the Gambling Commission had received only 146 applications for operating licences that include provision for online gambling, a minute proportion of the 2,500 sites worldwide. Internet gambling revenues in a single year were $651 million in 1998, more than double the estimated $300 million from 1997 (Sinclair,1999). Further, the global Internet gambling industry is forecast to grow from about $9,000 million in 2004 to $25,000 million in 2010 (European Commission, 2006). If the estimated figures are accurate, then the importance of Internet gambling will continue to rise. Gambling presents a large set of negative social consequences and online gambling has its own challenges beyond those of gambling in general; introducing many new potential problems and rekindling many old ones (Griffiths,1999). Internet and land based casinos have problems detecting and deterring addicted gamblers. Even with the opportunity presented to physically verify age in conventional gambling outlets, no gambling jurisdiction is 100% effective in keeping out underage gambling (Gambling Online Magazine, 2004). It is feared that the anonymity offered by the Internet will exacerbate this problem. Computer-based systems allow gamblers to self-exclude or establish loss limits and may stand a better chance of being effective than the current systems in most conventional casinos. Whilst a determined gambler can move from site to site, reports of players’ activities can be made readily available with contact details for bodies that aim to assist those with problem gambling issues. However, offline and online operators other than those regulated in the UK, do not collect information about a customer’s financial situation, spending or habits, for both practical and protection of privacy reasons. A person who has developed a problem must identify it themselves and take their own constructive steps to deal with it. Operators only train staff to help those who believe they have a problem and approach customer services. Presently there is no comprehensive research or definitive standard as to how to identify someone who has developed a gambling problem. The prevailing view is that it is the minority of players who develop gambling problems. The current regulatory response to this issue is influenced by this perspective (EGBA, 2007). The Growth of Internet Gambling Several factors have contributed to the growth of online gambling. †¢ Internet access has increased globally and technologies that drive the Internet have improved. Confidence in conducting financial transactions online has increased and some governments have licensed online operators within their borders. †¢ The personal computer extends the range of choice. Land-based casinos dictate which games are available to players. Online gambling lets players move through cyberspace to play the games they prefer. †¢ The Internet provides the highest level of anonymity for conducting gambling. The more pervasive concern has been that the Internet attracts people away from person-to-person contact, fostering alienation and real-world disconnection (Boase, 2006). †¢ The costs of establishing online sites are considerably less than those of land-based gambling operations. Flatt (1998) has estimated as little as $135,000. Problem Gambling The ability to gamble anonymously provides problem gamblers with a safe haven without physical scrutiny or surveillance (Scharf and Corrin, 2002). Problem gambling is categorised as an addiction. A severe disorder characterised by obsessive thoughts of gambling, a loss of control, often involving lying and stealing in order to recover gambling losses. As well as other negative consequences (Netemeyer,1998). Specific to Internet Gambling is the role that technology contributes to alteration in gambling habits (Griffiths, 1999). There are no regulated opening times, as exercised by terrestrial operations. It has been argued that there is an ‘exodus from reality’, in the sense that gambling online does not involve ‘real cash’. A gambler may lose control as he or she cannot see a money balance and does not suffer a physical loss. Online gambling loses the social aspect of gambling creating the disadvantage that there are no friends or peers to discourage a gambler from going too far (Griffiths, 1999). Underage Gambling. There is a high priority of protecting children from online gambling, considered more addictive than conventional forms of gambling, because of young people’s familiarity with and access to computer-based technologies (Conway and Koehler, 2000). They have a perception of control resulting from their skills honed playing PlayStation or interactive video games, and may have a false sense of security boosted by their fluency (Mackay, 2004). Another concern is that underage gamblers have easy access to sites and to forms of gambling, from which they otherwise would be excluded by conventional outlets. Many sites offer a ‘demo’ mode, i.e. play without wagering money. It is suspected that ‘demo’ games may give very good odds. Adolescents who are successful on these games could develop a habit which continues when they reach adulthood and are legally permitted to gamble for money, when the odds are no longer so favourable (Mackay, 2004). Regulation Gambling in its various forms is often seen as a deeply-rooted trait of the human activity, which although a source of gratification for many and not innately immoral, can cause harm to individuals. Gambling has long been subject to regulation by governments, reflecting moral, religious and political mores. A pragmatic motivation for such regulation is to generate revenue, which might result in a conflict of interest in regulatory regimes, as the industry grows. The objective of regulation can vary from protecting consumers by ensuring the probity and integrity of the gambling operators and the purging of fraud and abuse of criminal activities, such as money laundering, to reduction of the social cost of problem gambling. There is a gap in the literature concerning the efficacy of regulation. Regulation of online gambling is a comparatively new phenomenon and it is too early to measure its effectiveness. There are debates about appropriate licensing frameworks, legal and technical standards for operators and cover issues, such as protection of customer funds, continuous and repetitive play and intervention to tackle problem gambling. Methodology Content analysis, adopted for this study, has been defined as a systematic, replicable technique for compressing many words of text into fewer content categories based on explicit rules of coding (Krippendorff, 1980). Content analysis has four key advantages: †¢ it is unobtrusive †¢ it is flexible and applicable to unstructured materials †¢ it is context sensitive. †¢ it can be applied to large amounts of data. The lack of research applying content analysis to websites is partially a result of the complexity of Internet information, in particular; the definition of a website, the unit of analysis and the method of sampling. A major problem in conducting Internet content analysis is related to defining the term ‘website. ’ With a large volume of information on a website, it becomes unworkable to analyse the whole website. Therefore, parts of the website, the units of analysis, must be chosen for evaluation. In addition to size, websites differ in purpose, structure and content, therefore selecting a unit of analysis consistently across all samples is highly problematic (Ha and James, 1998). Coding an entire website is difficult and can introduce bias based on size. Selecting the unit of analysis is not an easy task as the volume of data can overwhelm the researcher. In this study the first step was to decide on the sample. The sample consisted of the top twenty most popular online gambling sites visited in Britain, according to: †¢ www. gambling. com, †¢ www. cam-orl. co. uk. Internet-betting-online. html and †¢ www. ukcasinoguide.org. uk . The sites were accessed and coded during a period of three days, in February 2006. The term website was applied on a general level, defined as a collection of pages or files linked together and available online. The unit of analysis was the homepage, plus drill downs. The study attempted to limit the analysis to the homepage. However, it was decided that the content available on a homepage was too limited and did not necessarily reflect the breadth and scope of content available on the whole website. The study experimented with gambling sites. A commonality of approaches indicated prima facie industry norms. The study observed evidence of good practice. The content of the websites was evaluated by characteristics providing factual information and of responsible gambling. The coding template was based on possible features associated with each of the two categories and was used to record the content of each website, within the unit of analysis. Ratings were based on how difficult it was to locate information. More drill downs meant the information was harder to find and scored a lower rating. It was believed that the more easily located and extensive the information, the more an online gambling operator was committed to responsible gambling. Reliability and Validity The reliability of a study involving content analysis refers to the stability and reproducibility of the results (Stemler, 2001). Stability requires researchers to code the data consistently. According to Weber (1990), concerns regarding reliability often stem from the ambiguity of word meanings, category definitions, or other coding rules. The validity of a study involving content analysis is determined by the extent to which the definitions (included in the tool) reflect the sub-categories. The validity of categories is enhanced by the inclusion of many words to arrive at the same judgment. For example, the words gambling and betting were considered interchangeable. One of the primary reasons to conduct content analysis is to collect objective information. Therefore, the study ensured that the procedure was clearly laid out and defined. It was consistently applied to the sample. The following three steps were taken to enhance the reliability and validity of the study’s findings and to ensure that the information gathered was objective. First, to enhance the reliability of the results, after the tool was applied to the website, the coder re-coded the website on the same day to ensure accuracy. Second, the coding scheme was tested to ensure the suitability of the categories and the overall reliability of the tool. It was important that the list of variables was exhaustive and mutually exclusive in order to avoid any confusion. Lastly, to improve the validity of the results, the definitions were reviewed and expanded to ensure that there was an exhaustive list of words for each sub-category where applicable. For example, for the sub-category ‘Addiction Help,’ words such as ‘problem gambling,’ ‘concerns about gambling,’ were included in the coding guidelines to broaden the category, allowing the coder to capture the data. Findings Considering the large amount of data collected, only the criteria of responsible gambling were analysed intensively. These are illustrated in Table 1. The key areas of concern, underage gambling and problem gambling are expanded in Tables 2 and 3 respectively. Sample characteristics Security Online gambling security is as good as most other e-commerce sites. There are no reported any security-related fraud (Turner, 2002). Online gambling sites know that cheating their customers is bad for business and therefore tend to be honest. The market is so competitive that the reputation of market leaders is paramount. Players are likely to switch to rival sites if practices are questionable. Payment systems are critical to the success of any online business and online gambling operators have their own particular challenges to face. The integrity of systems must be assured. [pic] Table 1 Voluntary Initiatives Systems must be secure from hackers and crackers, from both outside and from within. There are readily available codes to ensure security such as the use of encryption and digital signatures. These technologies are already in use. All sites accessed displayed secure transaction information. The ‘dot com boom’ followed by the ‘dot com crash’ has had Internet gambling casualties. Several Internet gambling operators have gone bankrupt. For example Netbetsports and Luvbet folded owing their customers money (Barker, 2007). These firms had a relatively high profile within the industry. Luvbet was one of the first bookmakers to promote an Internet site offering tax free betting. Netbetsports offered Internet customers high bet limits and tax free betting, when UK tax rates were still nine per cent. Internet gambling is expanding in ever-changing and unregulated websites (Hartman, 2007; Holahan, 2006). It is uncertain whether as an unintended consequence of domestic regulation; risk taking clients might be challenged to gamble with unscrupulous vendors. This could represent an extra excitement factor, perhaps generating worse personal consequences, than in an unregulated environment. Responsible gambling The concern with responsible gambling is the rationale of this study. It was intended to measure how online sites recognise that gambling can cause problems for customers and to investigate and record the measures to offer checks. The websites were evaluated according to how helpful responsible gambling information was. The study found no consistency in the responsible gambling information. British legislation requires mandatory procedures promoting socially responsible gambling. This should be clear and prominent on their homepage, if it is to be effective. Eleven sites displayed responsible features on the home page or easily accessible links. Most of the remaining sites contained these features, but access was difficult, hence their lower rating. Fair Gaming and Independent Audits Fair gaming refers to sites operating honestly and responsibly, ensuring monetary deposit safety and winning bets paid in a timely manner. Fifty-five per cent of sites accessed contained information stating that they were independently audited. Independent audits confirm the percentage of payouts of games, review the output and validity of the software, that it consistently produces random results and fair outcomes of games. For example Price Coopers Waterhouse at www. roxypalace. com. The Gambling Review Report (2001) recommends that online gambling software systems must be random-operated and tested by the Gambling Commission. Online sites must make payments only to the credit card used to make deposits or by cheque to the player. The study looked for evidence of these recommended features. Security and honesty of transactions are as important to the supplier as the customer. A bad reputation for online gambling sites could be commercially crippling (Griffiths, 2003). Therefore the responsible features recorded here do have an economic payoff. Ethical Statement An ethical code was a key criterion to be assessed when visiting each site. Only one ‘ethical code’ which covered policies on compliance and data protection, measures restricting minors and the risks of compulsive gambling, was observed. This might be seen as a ‘narrow’ interpretation of corporate social responsibility (CSR) focussing on legal/rule based elements. Legal safeguards are problematic, since any Internet relationship questions which law should be complied with. Smeaton and Griffiths (2004) found two-thirds of the sites they visited displayed no evidence of social responsibility and concluded that social responsibility was a low priority for online sites. Problem Gambling Social responsibility can be evidenced by attempts to offer services in a way that does not encourage repetitive play or by supporting a client with a problem. Sixty per cent of the websites provided problem gambling information. InterCasino UK |Ethics drill down finds the website is committed to detecting and reducing compulsive gambling with |Med | | |procedures including monthly deposit limits and analysis of gambling patterns (this information was not | | | |verifable for the study). | | |Coral Casino |Link to GamCare and facilities for daily/weekly deposit limits, self exclusion periods and access to customer|High | | |accounts. | | |Platinum Play Casino |Link to gambling support agencies and facilities for self-assessment tests, daily/weekly deposit limits, self|High | | |exclusion periods, access to customer accounts and filtering programmes. | | |Spin Palace Casino |Link to gambling support agencies and facility self exclusion periods. |Med | |City Club Casino |Link to a statement of encouraging sensible gambling and link to Gamblers Anonymous. |Low | |Roxy Palace Online Casino |Link to Gamblers Anonymous website. |Low | |32 Vegas Red |Link to Gamblers Anonymous website. |Low | |Victor Chandler |No link or message to be found. |Nil | |Crazy Vegas Casino |Link to gambling support agencies and facilities for self-assessment tests, daily/weekly deposit limits, self|High | | |exclusion periods and filtering programmes. | | |English Harbour |Link to Gamblers Anonymous website. |Low | |Casino Tropez |No link or message to be found. |Nil | |Vegas Red Casino |No link or message to be found. |Nil | |Ruby Fortune Casino |Link to gambling support agencies and facilities for self-assessment tests, daily/weekly deposit limits, self|High | | |exclusion periods, access to customer accounts and filtering programmes. | | |Eurobet Casino |Link to GamCare and facilities for daily/weekly deposit limits, self exclusion periods and access to customer|Med | | |accounts. | | |UK Casino Club |About Us link leads to a Responsible Gaming Policy which offers a self-assessment test, cooling off |Med | | |periods and exclusion options. | | |Golden Riviera |Link to Gamblers Anonymous website. |Low | |William Hill Casino |Link to GamCare and facilities for daily/weekly deposit limits, self exclusion periods and access to customer|Med | | |accounts. | | |Hammers Casino |No link or message to be found. |Nil | |King Solomons Casino |No link or message to be found. |Nil | |www. 888. com |Link to Gamblers Anonymous website. |Low | Table 3 Problem Gambling Information UK legislation requires training of gambling operators’ employees to identify problems and to have procedures to sensitively deal with these. Fifteen sites had problem gambling information. Five linked to the Gamblers Anonymous website. Four sites offered assessment tests. It was not within the parameters of this study, to determine if online gambling sites follow up on tests, when a result indicated a problem. Three of the sites accessed provided information relating to filtering programmes, which can block underage users. These could be found through links to other sites and there was a free trial download facility available. Self-exclusion and Deposit Limits A player who feels that he or she is losing control of play and requires help in restricting access to online gambling were served by eight sites in this study that provided the facility for self-exclusion. This option was never located on the homepage and accessed only through drill downs. The study could not determine if applications were processed immediately or if self-exclusion from one site meant exclusion from multiple sites. It was unclear if these schemes required the gambler to undergo counseling assessments prior to re-admission, or if after the self-exclusion period had lapsed; the player automatically was included again. The study was also not able to clarify if players who request self-exclusion were given information about problem gambling counseling services. Computer-based systems can allow gamblers to self-exclude or establish loss limits and may stand a better chance of being effective than the current systems in most conventional casinos today. Whilst a determined gambler can move from site to site, reports of a player’s activities can be made readily available, with contact details for bodies that aim to assist those with problem gambling issues. Internet gambling operators are equipped to collect adequate data and information to be able to identify patterns of problem gambling (DCMS, 2006). There is the technological ability for operators to collect enough data to be able to identify patterns of problem gambling. This is a requirement of the 2005 Act. However, this is a prescription only for operators with a British licence and the position of the European Gambling and Betting Association (EGBA, 2007) is that it is extremely difficult to monitor and identify when someone has begun to gamble irresponsibly. Therefore according to EGBA, offline and online gambling operators should not collect information about a customer’s financial situation, spending or habits, for both practical and privacy issues. Operators that act on this aim to establish a responsible reputation and may see it as a competitive advantage factor. Yet they may infringe the principle of privacy. An issue for regulators is whether to acquire the power to compel operators to intervene in the event of identifying a problem gambler. The technical provisions in Britain for socially responsible Internet gambling have been drafted and are in the process are being applied. Assessment of the effectiveness of regulations in curbing problem gambling has yet to be done. Some sites permit customers to limit the amount of money that they are able to deposit into their account on both a daily and/or a weekly basis. It was noted that amounts may be revised downwards at any time, but increases are implemented after twenty-four hours. The online gambling operators are unable to override limits set by customers. Some sites allow access to a player’s full history of transactions, withdrawals and deposits. The Gambling Review Report (2001) recommends online sites should be required to set up facilities that enable players to set maximum stakes, limits and to self-ban. Protection of Underage Gamblers In order to ensure child safety online sites were evaluated for identity verification and exclusion facilities, such as the use of filtering software. The Gambling Review Report (2001) offers guidelines to ensure that identification standards are comparable to those of off-line casinos. It asserts that all players who register to play online should be properly identified before they are permitted to play. Age Verification Most sites studied required a prospective gambler to only complete a registration form in order to play. These sites rely on the player to disclose their correct age and do not verify the accuracy of the information. Underage gamblers can use their parents’ credit cards or even their own to register and set up accounts (Schroeder and Versch, 1998). The Gambling Review Report (2001) recommends that players who register online should be properly identified, before they are permitted to play. All sites displayed an age warning on their homepage. 32 Vegas Red alone stated it had taken steps to ensure that their site did not attract young people and used software that stops the underage from joining. Smeaton and Griffiths (2004) have investigated underage gambling and found poor standards of verification. The concern is that many sites are not employing identity verifications systems to check the age of players and therefore allow underage play. Verification systems work by searching available government and financial databases, to find evidence to support the personal information supplied by the player. For example, credit ratings or inclusion on the electoral roll can verify that the player is of the required age. However such searching again might threaten individual privacy. InterCasino UK |Logo displayed on homepage. Ethics drill down reveals site requires customers to declare that |Low | | |they are of legal age. | | |Coral Casino |Logo linked to statement that the company reserves the right to request proof of age. |Med | |Platinum Play Casino |Logo linked to statement defining the customer as adult and sane as per laws of country of |Med | | |residence. | | |Spin Palace Casino |Logo linked to statement relying on responsible parenting. |Med | |City Club Casino |Terms of Use drill down states customer must be adult as per country of residence. |Low | |Roxy Palace Online Casino |Terms Conditions drill down states customer must be of legal age. |Low | |32 Vegas Red |About Us drill down leads to Responsible Gaming drill down stating it is illegal for anyone |High | | |under 18 to open an account or to play and that they have taken steps to ensure that the website| | | |does not attract young people and our website uses software that stops under 18s joining (this | | | |could not be verified by the study). Also requests responsible parenting. | | |Victor Chandler |Logo linked to statement defining the customer as adult as per laws of country of residence. |Med | |Crazy Vegas Casino |Logo linked to statement relying on responsible parenting. |Med | |English Harbour |Terms Conditions drill down states customer must be of legal age. |Low | |Casino Tropez |Terms of Use drill down states customer must be of legal age. |Low | |Vegas Red Casino |Terms of Use drill down states customer must be of legal age. |Low | |Ruby Fortune Casino |Logo linked to statement relying on responsible parenting. |Med | |Eurobet Casino |Logo linked to statement stating the company reserves the right to request proof of age. |Med | |UK Casino Club |Responsible Gaming drill down leads to downloadable Children Protection Software and urges |High | | |responsible parenting. | | |Golden Riviera |Terms Conditions drill down states customer must be of legal age. |Low | |William Hill Casino |Responsible Gaming drill down leads to statement that the company reserves the right to request|Med | | |proof of age. | | |Hammers Casino |Terms of Use drill down states customer must be adult as per country of residence. |Low | |King Solomons Casino |Logo linked to statement defining the customer as adult and sane as per laws of country of |Low | | |residence. | | |www. 888. com |Link leads to statement that it is illegal for anyone under 18 to play and that they have taken |High | | |steps to discourage and track young people (this could not be verified by the study). Website | | | |recommends software supporting responsible parenting. | | Table 2 Age Verification Telephone Betting The Gambling Review Report (2001) states that aspects of online gambling should be more heavily regulated than conventional gambling. However, the Internet’s characteristics make it more difficult to regulate. This study looked for evidence of telephone betting and considered implications of this facility. The three sites that offer the player the facility of telephone betting have a UK High Street presence. It could be argued that the reason why these organisations have added online sites to their operations is to expand opportunities. Using the BCG Matrix, the shops could be considered ‘cash cows,’ well-established with high market share. The new online sites could be ‘stars. ’ The prospect of growth is exciting as are the opportunities (McDonald, 2002). Land-based operators provide an online presence, giving extra services for the player, the anonymity of play compared to their shops, higher levels of usibility, and possibly even more security, simply to grow their businesses, rather than to offer player protection in this feature (Johnson, 1997). Ultimately this criterion failed to help evaluate the concept of responsible on line gambling, given the ‘virtual’ existence of most sites. Technical Support All sites provide ‘24-7’ telephone and technical support, with free numbers, player-to-technician online chatroom and email support. Every channel of communication is available to guarantee full access for a player. This measure is clearly very important to the site operators and customers. The sites are very competent in not losing customers through technical problems and offer very many points of contact. Yet the same form of in house supportive ‘counseling’ service is not offered to problem gamblers. Licenses It is not illegal for British residents to gamble online, nor is it illegal for overseas operators to offer online gambling to British residents. However, the Gambling Act 2005 requires an operator to obtain a licence if they site any piece of equipment, for example a database, presentation device, or determining device in the UK, regardless of whether other devices are outside the country (DCMS, 2005). Gibraltar |Canada |Caribbean |UK |Unknown | |5 |7 |6 |1 |1 |. Table 4 Sources of Licenses As an example the City Club Casino is licensed by the Island of Curacao, but displays US and UK freefone numbers, in prominent positions on their website, which may mislead the player into thinking that the site is American or British. Another disingenuous feature is when ‘UK’ appears.

Literature of Cyber Security Strategies

Literature of Cyber Security Strategies Natora Shepherd Abstract Staying Safe: Cyber Security for people and Organizations lucidly iterates the imperativeness of cyber security. The journal focuses considerably on how the lack of knowledge of both professional and personal environments has caused a surging level of threats due to security ignorance. The key topics covered by this paper is- The 8 Most Infamous Data Attacks, The Map of Breaching, Whats a PoS Attack, How Consumers View Hacked Business and The Rippling Effect, Heed The Waring Signs Well Provide A Solution. For the reason that 80% or more businesses process significant amounts of data or use PoS systems. Learning The Ins and Outs of Data Breaching May Save Your Company We live in a digital era, where computers are a part of everyday operations. As our technology advances, society has seen how much our nation struggles to secure government, personal, business, and financial data. Currently, the country suffers from a half-million cyber-attacks every minute, making it merely impossible to issue a patch promptly to seal exploited vulnerability and isolate the attack. Unfortunately, computers are not the only electronic devices subjected to cyber-attacks, for this purpose, its imperative that business, government agencies, and organizations construct a systematic approach to safeguarding their computers. Reading this document will provide a clear understanding of- Why are Business Attacked,The 8 Most Infamous Data Attacks, The Blueprint for Breaching, Whats a PoS Attack, How Consumers View Hacked Business and The Rippling Effect, Heed The Waring Signs Well Provide A Solution. Ultimately, as we progress into the future, the level of cultivation breaches upsurges throughout the cyber world. A data breach occurs when hackers exploit a weakness in the targets system. As a result, hackers can extract and access confidential information without the consent or knowledge of the user. Importantly, knowing why hackers mark government agencies, department stores, online stores, and healthcare organization is equally beneficial. Hackers fabricate attacks, where enormous amounts of confidential data are accommodated. Why are Business Attacked. Attacks against companies are increasing at an astounding rate. Yet, in still they continue to ignore incident until its too late. Understanding the motives behind the many attacks discussed enables corporations to concentrate on areas within the business infrastructure a hacker should possibly attack. For one large company, government agencies, and organizations process massive amounts of data on a daily basis. The amount of data acquired through these attacks is the driving force. Needless to say, knowledge holds power and information pertaining to any business is the biggest source of knowledge for a company. For instance, organized crime groups specifically use cyber exploits to commit identity theft, online fraud, and computer extortion. In many cases hacker prey on the knowledge that many businesses has lower defenses which are easy to penetrate. Once the information is in the criminals possession, their free to upload the content on Black Markets sites, underground trading sites. Meanwhile, admittance users navigate through the site scanning immense amounts of debit cards, bank account numbers, credit cards, social security numbers, and so forth (Wright, Sean). In this section, we take a look at five well-known companies that fell victim to data breaches. Data breaches continue to take our nation by storm, with business and organizations being the primary target. The reason why many companies become targets is that more and more businesses have become more contingent on digital data. Companies store the majority of sensitive data on local machines, cloud servers, and enterprise databases, because of this hacking, a companys data is simpler than ever. Lets take a look at some of the largest and most hindering breaches on records dating as far back as 2009. In 2012 Experian was indirectly involved with one of the largest data breaches after acquiring a company called Court Ventures. Court Ventures had a contract with the company U.S. Info Search that enabled clients of U.S Info Search to locate individuals addresses in order to determine which court registers to assess. The data retrieved was then sold to a number of third parties resulting in the data falling into the hands of a Vietnamese fraud service. The Vietnamese fraud service gave its own customers the opportunity to view Americans social security numbers and financial information. 2009 marked a major turning point for the company Heartland Payment Systems suffered a massive data breach resulting in 130 million records being compromised. The system was penetrated by malware planted on their network. Heartland obtained data from more than 250,000 businesses along. Sony PlayStation Network- experienced an outage back in 2011 from an external intrusion resulting in all network users losing access to their system. It was stated that approximately 77 million accounts were compromised. Living Social- is a local marketplace where consumers can buy and share the best things to do in their area. More than 50 million users accessed this site on a daily basis. In 2013 hackers attacked their servers and made off with more than 70 million members personal data worldwide. Evernote- runs a cloud base storage which allows its users to access notes from multiple devices. In 2015 tens of millions of their note-takers found themselves worrying about their security. No, customers, financial information was extracted. However, the hackers were able to gather customers user names, encrypted passwords, and email addresses(Andromeda botnet). The Blueprint for Data Breaching As with anything else, theres more than one type of attack that could put a business in a compromising situation. In this section well talk about the five most popular attacks, leaving any business in devastation. Brute force attack is a very sophisticated algorithm or software written to perform any actions necessary to attack a companies infrastructure. The software does this by searching for vulnerabilities- and several cases targets password protect mechanism. This attack is designed to go through hundreds of thousands of different words, combinations of words combined with numbers in efforts to crack passwords; it does this by evaluating each word in the dictionary seeing if they can access somewhat like a password. DDoS also known as distributed denial of service attacks happens when servers are overloaded with connections, the goal is shutting down the targets network system or website. An example of this particular attack is covered under The 5 Largest Data Breaches section. Next on the list is Phishing attacks which are perhaps among the most frequently reported method of cyber attacks. Theres numerous types of phishing attacks but the one used depends upon the industry. With this approach, hackers send out hundreds of thousands of emails with attachments or link hoping someone will click on them, given hackers system access. Coming in last is ransomware. Ransomware prohibits the use of the infected computer. In other words, it holds files or the PC for ransom. Now, there are various types of ransomware; however, all of the prevents the victim from using the PC. Point-of-Sale (PoS) Malware Point-of-sale malware is a malicious software expressly written to detect, aggregate and exfiltrate payment data. This malware was first exposed in October of 2008 when Visa issued an alert on a new type of exploit. Point-of-sale malware is a memory scraper that searches for data in its true format for track two credit card data. Chewbacca, BlackPOS, Kaptoxa, and Backoff are all types of POS malware. Orchestrating a POS attack is much simpler and a less risky way to obtain customers data without physically visiting the premises. So, what makes POS systems an easy target, well the systems are proprietary set up either by third-party consultants or vendors and may not be well comprehended by clients IT staff. The anatomy of a POS attack on a corporate network involves multiple stages. Ultimately, the hacker must acquire access to the victims network. This access is usually gained through an associated network not directly linked to a common desktop environment. Secondly, they can scan for vulnerabilities in external-facing systems, such as utilizing SQL injection on a web server or pinpointing a periphery device still using the default manufacturer password. Once inside the network, the attacker directs their attention toward the ultimate prize the POS system. They may achieve their objective in various ways, although, the simplest method is collecting user credentials, through password hash extraction, cracking, keylogging Trojans, or brute force. The third step entails the use of data-stealing tools-like RAM-scraping malware and network-sniffing(Colasoft Capsa,/Wireshark). All data gathered during this process is then stored locally in a file until exfiltration. Because POS attacks often take time to carry out the primary goal, hackers need their code to remain persistent on the compromised terminal. Lastly, the hacker may attempt to hijack the internal system acting as the companies primary server. During this process their trying to identify a server that regularly communicated with the POS system, while piggybacking on normal communications to avoid detection (Andromeda botnet). How Consumers View Hacked Business and The Rippling Effect First and foremost just in case, the company you work for has forgotten all business are in the market to make money. However, not possess customer rapport makes it merely impossible to do so. By this token, it is necessary to view this situation through the clients eyes. How exactly does a breach on a company affect consumers or customers perspective of them? Take a moment to rewind back to a time where you felt betrayed by either a business or person. Surely the memory resonates clearly in everyones mind because the human psyche holds a great capacity for feelings of abuse or betrayal. Clearly, it should not come as a surprise that consumers harbor those same negative emotions against business that allow their personal information to be stolen. If it where you would the level of trust remain the same? According to recent statistics75% of consumers say they would cease to do business with a company who had been hacked. Moreover, hacking has a tremendous impact on a business future. So, why are many businesses willing to take the chances of subjecting themselves to these types of threats. Perhaps, saving money now is worth losing loyal customers and withstanding the devastation and setback a breach would have on any companies future. Afterward, depending on the type of corporation or business it could leave them paying out millions of dollars to every customer compromised. Ironically, then and only then companies wish to ponder on the repercussions.(Last Name, Year) Heed The Waring Signs Well Provide A Solution. Most organizations and business are coming to terms with why hacker breaching techniques are becoming more sophisticated. Even with this being the case some companies place all their trust in their antivirus software not recognizing the need to take other precautionary measures. All businesses whether big or small struggles to allocate security resources. In some case its not that IT dont have the required tools to improve their risk of exposures- its more about not having the time. So, here are some early warning signs. Improperly trained employees Solution: Cybersecurity awareness is critical to the operation of any business. All users need appropriate training on how to safeguard all devices on the company network, spot fraudulent e-mails, and when to contact IT personnel. Unclear security policies Solution: Reinforces policies for accessing data, sharing data, granting user permission, and how employees use mobile devices on company network Unforeseen file activity or uncommon log-in patterns from team members Solution: track relationships among users and activities. Keep an eye out for various security product in the ecosystem. Unsupported or None-patched operating systems Solution: All workstations connect to network servers must be continuously patched and up-to-date as a preventive measure against criminals exploiting vulnerabilities. Joint user accounts Solution: one of the most insecure actions, even though it creates conveniences. Oftentimes using shared accounts results in a lack of accountability for access confidential data. Reframing from creating shared accounts prevents these types of data leaks. Unsubstantial Passwords Solution: reframe from the use of short password. A strong password is said to consist of longer words (15 characters at minimum) mixture of numbers, capital letters, lower-case letters, and symbols. Not managing file syncing Solution:make sure all company files remain under company controls at all times. The employees should never use personal accounts for work. In addition, invest in business-ready versions of products like Box, given executive granular authority over company Unsupported or None-patched operating systems Solution: All workstations connect to network servers must be continuously patched and up-to-date as a preventive measure against criminals exploiting vulnerabilities (Warning Signs Of A Breach, n.1-7). Time-consuming account lockouts (security professional encounter 10,000 or more alerts per month). Solution: make sure the SOC team can distinguish between real security incidents which take hours to investigate and heavy fingers. Some many SOC teams proceed to unlock accounts prematurely as a means to save time. Distractions like DDoS attacks used to steer a security operations center(SOC) attention towards isolated the breach, while allowing hackers to move in undetected. Solution: the companies SOC team should have a mitigation solution in place for possible violations. The key is being prepared for what might come, and constantly monitor for suspicious activity across the network(Shteiman, B n.8-9). Conclusion To conclude for years, our nation has felt the crippling effects of cyber attacks targeting business and government sectors. Many of these attacks have brought agencies and corporations to an abrupt halt, as they attempted to veil the devastating effects. Yet, they still choose to ignore the risk by rejecting adequate security and failure to educate themselves. Weve approached the modern day area of cyber attacks; this is why organizations must heed the warnings by taking action. Our nation must move forward by learning how to recognize warning signs and guard against various data breaches and pos attacks. The information from this document was designed to stress the importance of knowing all the threats that lurk around in the cyber world by offering insight on two prominent threats of Data Breaches, PoS devices, and avoidance methods. References 5 types of cyber attacks and how they can affect your business. (n.d.). Retrieved February 02, 2017, from http://www.propertycasualty360.com/2016/06/22/5-types-of-cyber-attacks-and-how-they-can-affect-y?slreturn=1487565444page=6 Mid-Year Review: 6 of the Biggest Cyber Threats of 2016. (2016, September 28). Retrieved January 03, 2017, from https://heimdalsecurity.com/blog/2016-biggest-cyber-threats/ New point-of-sale malware distributed by Andromeda botnet. (n.d.). Retrieved December 2, 2016, from http://www.csoonline.com/article/2948966/cyber-attacks-espionage/new-pointofsale-malware-distributed-by-andromeda-botnet.html (n.d.). Retrieved January 10, 2017, from https://www.linkedin.com/pulse/10-warning-signs-your-business-may-risk-data-breach-sean-wright (n.d.). 3 Warning Signs Of A Breach What Security Teams Should Be Looking For. Retrieved December 30, 2016, from https://techcrunch.com/gallery/3-warning-signs-of-a-breach-what-security-teams-should-be-looking-for/ Types of Phishing Attacks. (2007, August 24). Retrieved November 15, 2016, from http://pcworld.about.com/od/emailsecurity/Types-of-Phishing-Attacks.htm

Affordable Wallpaper In The Industry Design Essay

Affordable Wallpaper In The Industry Design Essay My aim for my final project is to have a professionally finished wallpaper design. Along with this idea I would like my wallpaper to be displayed in a house, perhaps in a show home, so people can see my work and see what it looks like in a room. This is because many aspects can affect the appearance of the wallpaper, for example, the lighting. If the light is very harsh and bright it can cause the colours to appear different and not look as effective. However if there is a soft glow it can appear warm and inviting. Within a show home everything is new and the home is developed to a high standard in order that it will appeal to prospective buyers, therefore presenting wallpaper within this environment would be and excellent promotion medium. I am also going to look into interior architecture and aim to master new skills within this subject so I can transfer them into my project. Once I have my wallpaper design and found a space in which to display it, I then plan to create the space using interior architectural programmes such as Auto CAD in order to create a virtual room. I will also introduce furniture, fabrics and colour alongside my wallpaper design. This virtual room will provide a prototype of how the finished room should look. In order to create a wallpaper design I need to look into the history of wallpaper; Where do they come from? How are they made? Do people still buy wallpaper? What are the consumer demands? Current styles and trends, are they cost effective? Is the economic climate affecting the wallpaper industry? I also need to find companies that will print out my design and at what cost? What is Wallpaper the History behind it? When looked up in the Oxford Dictionary the term wallpaper, means paper for covering the interior walls of rooms. Wallpaper is a kind of material used to cover and decorate the interior walls of either homes, offices or other buildings. It is not essential, however it has become a very popular method in which to style, create a mood or inject colour into a room. Wallpaper can be used for either residential or businesses purposes. These differ from each other for instance; they differ in weight, serviceability and quality standards. Residential wallpapers are commonly made from various materials and can be bought either pasted or pre-pasted. However when it comes to the commercial grade wallpapers they are divided into categories based on weight, backing composition and laminate thickness. All commercial wallpapers must have a vinyl surface and successfully undergo rigorous physical and visual tests as mandated by the Chemical Fabrics and Film Association. According to the Made How website, there are four popular methods used to print wallpapers and designers have chosen the printing technique based on the cost and aesthetics. This suggests that cost is a major issue when it comes to making wallpaper. The progression of wallpaper can be found going as far back into 200BC, in China where paper was originally invented. However the earliest wallpapers used within Europe was as early as the 13th century. Designs involved painted images of popular religious icons and were commonly used within the homes of those which were religious however they were also used to liven up the bleak, dull homes of the poor. Religious prints only remained popular with the poor over the following centuries. By the 16th century more expensive wall coverings such as depicting tapestries began to hang in the homes of the elite. Tapestries included repeated images which were block printed in various colours spread over multiple sheets of fabric. They added colour to the room as well as providing an insulating layer. Tapestries however were very expensive therefore implying only the rich could afford them. Due to the cost of these the less well off members of society turned to wallpaper in order to lighten up their homes. Wallpaper designs featured scenes which were similar to those in the tapestries, however printed onto large sheets of paper; these were either hung loose on the walls, or pasted instead of being framed. By the mid 18th century Britain was the leading wallpaper manufacturer in Europe, exporting large quantities to Europe but also selling within the middle class market, subsequently this trade was greatly interrupted due to the seven year war. Yet, slightly previously before the war, in 1748 the English Ambassador to Paris decorated his office with blue flock wallpaper, this in turn then became greatly fashionable. Within the 1760s designers began to work with silk and tapestry to produce subtle, luxurious wallpapers. Near the end of the century the fashion for scenic wallpaper revived in Britain once again and led to vast panoramic views of antique architecture, exotic landscapes and pastoral subjects as well as repeating patterns of stylized flowers, people and animals. During this period of time two problems arose, one problem was producing long sheets of paper for printing, the other was printing attractive wallpaper inexpensively. Until the mid 1700s their techniques included making rag-based paper which was individually printed in sheets, these were then applied to the walls. However in 1785, Christophe-Philippe Oberkampf invented a machine for printing coloured tints on sheets of wallpaper. Then in 1799 Louis-Nicolas Robert created a machine to produce long and continuous lengths of paper. This ability to produce long lengths of paper therefore allowed the wallpaper industry to flourish. By the 19th century printing costs had finally been reduced, this occurred by discarding manual block printing and replaced with cylinder printing. Wood block printing was a technique which involved applying a colour to each separate block by hand, then pressed down onto the paper, tapped in order to ensure the quality imprint, the block was then lifted up and re-inked and the process would be repeated, this was a very expensive and time consuming process. However with the cylinder printing the, technique involved the paper being mechanically fed between cylinders until the paper had been fully printed, therefore no hand printing being involved. This therefore led to the successful reduction of cost, consequently resulting in it being cheaper to wallpaper a house than it was to paint it. The development of the steam powered printing presses also had a great impact on the wallpaper industry as this allowed manufacturers to mass produce wallpaper, again cutting the costs and making it affordable to the working class. Wallpaper benefited from a high boom in popularity in 19th century and it had established itself as one of the most popular household items across the western world. Todays Styles Trends Wallpaper has changed greatly since it was first developed, in todays industry it comes in multiple patterns, designs and textures. Wallpaper manufacturers like Cole Son have realised the consumers needs for bold attractive wallpapers. As hubpages.com has pointed out, todays homeowners today want their walls to be more than simply covered they want them to make a statement. Arguably a wall covering is a piece of art and an expression of ones personality. By just browsing through the internet for popular wallpaper designs there are numerous different styles and textures available. However hubpages.com provides some of the industries offerings: Hubpages.com suggests that metallic wallpaper is one of the popular modern styles today. It is produced in a variety of colours and patterns. Due to its rich visual texture it instantly creates a focal point for a room therefore grabbing attention. Although this style of wallpaper is a modern technique, the patterns which are used are quite traditional, often with a floral repeat print. The colours used within todays market are bright and bold which have a modern feel to them. This therefore suggests to me that the current market trends are a mixture of traditional designs with modern bright colours. However it can be argued that in the 1970s bright orange was injected into the world of interiors. As Lesley Hoskins (1994 p.226) points out, The first few years of the 1970s were bright in every respect, Also according to hubpages.com, The most popular colour palettes in the seventies were based in nature dark woods, mossy greens, bright pumpkin orange, daffodil yellow and the ubiquito us harvest gold dominated the interiors of suburban seventies homes. Therefore questionably are bright colours a modern trend? Or have they just remained popular since the 1970s? Metallic wallpaper varies in price depending where you purchase it from it can range between  £10 a role in stores such as Focus and up to  £50 a role from Cole Son. Therefore showing that this type of wallpaper is affordable for everyone and it is also a popular style due to the wide range of stores selling it. Flock is a traditional style of wallpaper and has been around for countless years, it became very popular in the mid 17th century. It has a slightly raised textural pattern that has a soft velvety feel to it. This can be supported by hubpages.com as they state, it is rich in both visual and tactile texture. This style is elegant and luxurious. In the 1760s it was greatly respected within the industry as noted by Charles C. Oman and Jean Hamilton (1982 p.21) The flock papers of this period on the other hand, are, almost without exception, the work of very capable designers. Their decorative qualities were such that their suppression by other types of wallpaper later in the century was clearly due to a change in taste, rather than to the growth of greater artistic appreciation. Although Flock is a traditional wall covering it has remained to this day a fashionable choice of wallpaper, as it is sold by manufactures such as BQ, Cole Son, Osborne little and Zoffanny. Flock wallpaper is very expensive compared to other wall coverings. My research has identified that prices start from  £44.98 in lower end stores such as BQ and can range up to  £150 by Cole Son, increasing in price to  £253.95 by designers such as Antonina Vella. This style is very highly priced and therefore suggests only the greater cliental would be able to afford it. However it can be argued that a fashionable trend within the industry today is the feature wall, being the decoration of one wall only. This would subsequently cut costs and allow more homeowners to buy luxurious styles of wallpaper. As in a article published by the Guardian, Review of the Decade, Humi Qureshi makes the point that, with some designers saying feature walls offer recession-proof style (buying one roll of wallpaper or one pot of paint, to cover a single wall is more affordable than decorating a whole room), therefore supporting the feature wall current trend. An interesting design of wallpaper I have researched is glass bead wallpaper, after looking into this I have discovered that it is a moderately new product, it is very rich in texture as it is built up of thousands of miniature glass beads stuck onto the paper backing. The three dimensional surface makes this wallpaper strikingly unique. A positive to this wallpaper is that it can be developed in a variety of colours however when it comes to cost this product is very expensive compared to the others as it can be up to three times the price of regular wallpaper. This again makes me think this style of design would be more suited for the more affluent buyer. I love this technique I think its very eye catching and unusual, it would look great in a grand, luxurious bathroom. I can also see this design being used within upper class hotels and perhaps restaurants. However, although this is a very luxurious wallpaper, if too much was introduced into a room it would become tacky and unattractive therefore I would keep it to a minimum and use small amounts to add accents and create a unique look to the room. By adding only small sections of the beaded paper it would reduce costs therefore making it affordable to more people. Todays Economic Market According to keynote.co.uk in 2009 outgoings on wallpapers amounted to  £315 million. However total market value has dropped by 6.4% from the previous year. Is this due to the economic climate? Or is the consumer spending elsewhere? Keynote.co.uk states that wall coverings and ceramic tiles account for 10.3% of total expenditure on materials for maintenance and repair of dwellings in the UK, trailing other home dà ©cor and improvement products such as paint, this statement shows home owners are opting to use other methods for decorating instead of buying wallpaper. Arguably the cost cuts for the wallpaper industry may be due to the feature wall trend implying that the consumer is still buying wallpaper albeit not in large quantities as they did before, thus explaining the cost cuts. Although the market value has dropped keynote.co.uk also points out it remains popular with the C1 and E socio-demographic groups, as well as consumers based in particular regions such as the West Midlands, the North, the North West, Yorkshire and Humberside. This statement is interesting as to quote from Wikipedia, Socio groups C1 and E are; lower middle class and Those at lowest level of substance, suggesting, home owners of all classes are able to afford wallpaper and signifies, wallpaper is not just for the affluent buyer. According to keynote.co.uk Recovery within the UK retail market for wall coverings is not expected to start until 2011 By 2014 market value is expected to have risen by 7.3% Thus implying there is still going to be a demand for wallpaper in the UK for the fore coming years. marketresearch.com points out A key market influences, construction sector- historical trends and current performance of housing and commercial construction markets, house moving this statement shows the possibilities for wallpaper and its future. Through my own primary research, using surveys and asking a variety of consumers, their opinions based around wallpapers about their profession, thoughts on cost, design, colours and techniques, along with their outlook on the feature wall trend. Has allowed me to find out the current consumer demands; along with assisting me to answer the questions: do people still buy wallpaper in todays economic climate? Are they cost effective? What are the consumer demands/what do they look for in wallpaper? What styles do they like?